On the occasion of International Museum Day, ICOM is supporting the Museum Together project, an innovative social application that aims to foster the organisation of meetings around museums and encourage the sharing of cultural experience.
MuseumTogether is an iPhone application on which the users create their profile and then searches for other profiles so they can organise shared visits or join visit projects already launched by the other members of the community. Progressively, the user creates a friend network in order to share their experiences and visits. A system of instant messaging by the friend network facilitates the process. In addition, the user has access to a stream of news and offers published by museums, offering various utilisations of the app.
The iPhone app is supported by a website called Mustogether.com. This site functions as a true social platform, designed for exchange and dialogue between members of the community, as well as commentary on museums or visited exhibitions. Museum representatives and/or curators have access to their own pages. This “curator interface” allows a museum manager to publish promotional information and make offers visible to the entire community or to selected targets.

http://www.dailymotion.com/video/xqvlvg_museum-together_creation